Google Ads Specialist

Trevolution / Latvia, Riga

One of our business divisions, operating in the Travel industry projects with over 1 million monthly visitors, is growing really fast, and we are expanding our Marketing team.  

We are looking for an enthusiastic and energetic Google Ads Specialist, who will be responsible for administering and helping to manage Pay Per Click media strategies for our clients’ online marketing initiatives. 

Key Functional Areas of Responsibility

  • Perform daily PPC accounts management and optimization on Google AdWords, Bing and other search platforms for a variety of markets
  • Assist in the maintenance and monitoring of important accounts metrics accounts: conversion rates, CTR, quality score, keywords performance and other
  • Conduct, measure, and implement the results of A/B tests for ad copy, targeting and landing pages
  • Set up, manage and optimize all Google Ads campaign types: Search, Smart, Display, Discovery, Remarketing, Performance Max and Video campaigns
  • Provide recommendations and execute strategies for accounts optimization to ensure new lead generation: new keyword opportunities, ad groups and campaign structuring, targeting, display network, Youtube, Mobile and other facets of paid search advertising
  • Follow up on PPC industry trends and developments
  • Measure and optimize campaigns to meet internal KPIs

Professional Skills & Qualifications

  • Minimum of 1 year managing paid digital campaigns, 2 years preferred
  • Experience managing large or multiple accounts is a plus
  • Experience working with AdWords (other PPCs: Yahoo, Bing is a plus)
  • Experience with website analysis using a variety of analytic tools including Google Analytics as well as internal reporting tools 
  • Experience in Travel-related industry (car rental, flights, hotels) is a plus
  • Good command of English

Compensation: starting point for this position is not less than 2115 gross 

 

Personnel selection is provided by the competence center of the Dyninno group “DYNATECH” LLC, Reg. No. 40203110019, address: Jeruzalemes Street 1, Riga, LV-1010, license issued by the SEA for the provision of work placement services No.61/2021 (17.11.2021.) 


Dyninno Latvia, Svetlana Gurdina, Digital Strategy Director

Digital Strategy Director

Svetlana has acquired a staggering 18 years experience in marketing. Her career path at Dyninno started in 2010 in the role of Casting Marketing Manager, where she managed advertisement, boosted traffic, and improved potential and existing customer engagement. 

Two years later, Svetlana shifted her focus to Trevolution Group and worked on improving the business class travel solution expansion. She helped to create new online and offline channels for lead generation, and with an amazing analytics team worked on creating the first internal analytic tool. Further exploring her career possibilities in Dyninno, in 2015, she joined the up and coming FinTech business as the Chief Marketing Officer. In this role, Svetlana truly excelled – she established all processes from scratch and helped generate revenue by increasing sales through various marketing campaigns.

In 2021 she returned to Trevolution Group and now continues her career as Digital Strategy Director, where she works on automating different digital and marketing processes, developing various communication channels, improving customer experience, and will focus on developing marketing strategy for the new markets. 

The company gives endless growth possibilities. During the last decade at Dyninno I gained unique experience in three different industries that would hardly be possible in any other company, all that you need is commitment to results and striving for growth.


With us you will:

  • Be a part of a top tier team of professionals, work on global projects that reach millions worldwide, create complex one-of-a-kind in-house products and solutions;
  • Get opportunities for professional development: learn new skills with online courses, broaden your network in local and international conferences, receive mentoring;
  • Enjoy our learning oriented culture: learn and exchange ideas in lectures and workshops led by your colleagues and team leaders;
  • Get extra benefits for your health and well-being, organised well-being lectures and workshops to promote and support self-care, arranged office yoga class, vaccination days in the office, and much more;
  • Get treated with delicacies at the office with snack days and supply of fresh fruit and delicious coffee;
  • Enjoy a variety of employee discount programs and have fun at monthly internal activities and celebrations;
  • Work from a spacious, modern, and well-equipped offices.

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Want to be our next success story?

Let us know if you interested! We will contact you and maybe soon you will be here at our office, drinking great coffee!

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